Asad Farooq is the Executive Director of Alfalah Business Group. Under the successful leadership of Mr Asad Farooq , Alfalah Business Group as grown from a small shop to a successful business group. He joined the business at an early stage of his life, while he was still completing his studies in 1992, after completing his graduation , he proved to be a very target driven leader who kept a keen sight on current and future market trends and technological advance meants in the industry. He has been particularly instrumental in automating the sales module of Alfalah Business Group. This module has channelized the sale infrastructure and has led to an effeciently streamlined revenue generation system for the company.